What an Interior Designer's Website Needs | OTL

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Odd Theory Labs
2026-10-27
Websites
4 min read

An interior designer's or architect's website should lead with large, high-quality photos of finished projects, then explain services, the design process, who is behind the studio and how to start a project. Clients hire on taste and trust, so the portfolio does most of the selling.

The short answer

People hire an interior designer on taste and trust. The website's job is to show your taste in the first five seconds and earn enough trust that they send an enquiry. That means big photos first and words second.

The sections that matter

  1. Full-screen project photos on the first screen, with your studio name and one line on what you do.
  2. Selected projects. Six to ten of your best, each with type (home, office, retail), size and city.
  3. Services. Design only, design and build, turnkey, consultation. Say which you do.
  4. Process. Brief, concept, drawings, execution, handover, with rough timelines.
  5. The studio. Founders, team, years of practice.
  6. Client words. Short quotes from people whose homes or offices you did.
  7. Start a project. A form asking for property type, size, city and budget band, plus WhatsApp.

Mistakes we see often

  • A slow site because the photos were never compressed.
  • Projects with no names or locations, so they look like stock images.
  • An Instagram feed embedded as the portfolio. It loads slowly and Google cannot read it.

How we build them

We have several layouts designed for architecture and interior studios, and we optimise every image so the site stays fast on a phone. The price is ₹25,000 plus GST including the first year of domain, hosting and maintenance, and we show you a preview before you pay.

Key takeaways

  • Lead with your best 6–10 projects, shot well, not 60 average ones.
  • Name each project with type, size and city.
  • Explain your process and timeline: it answers the question clients are afraid to ask.

Frequently asked questions

How much does a website for an interior designer cost?

At Odd Theory Labs it is ₹25,000 one-time plus GST, including domain, hosting and maintenance for the first year, live in 7 days.

We don't have good project photos. What then?

Use your best few and add better ones as projects finish. A small portfolio of strong photos beats a big portfolio of weak ones.

Should we show prices?

Most studios show how they charge (per square foot, design fee, turnkey) rather than fixed prices. That filters enquiries without scaring people off.

Related reading

interior designarchitectsportfolio website

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